Product teams are working tirelessly to build products that exceed customer expectations. But we’ve come to operate on assumptions because we can’t get the right data about our customers fast enough to make critical business decisions.
Analytics can’t tell us why customers do what they do. Traditional user research takes forever. And relying on a few customer voices can quickly point us in the wrong direction.
We need accurate insights, and we need them fast. With Continuous Research, product teams uncover how customers really feel, and use those insights to make informed product decisions, faster.
You need to make an impression, quickly
Customers expect ease and
convenience at work and home
New products and competitors are
lurking around every corner
Traditional research and analytics
don’t paint a complete picture
It can take weeks to conduct in-depth customer research
Conversion rates and A/B tests don’t tell you the full story
Feedback from just a few users can prioritize the wrong issues
Traditional surveys don’t integrate with your tech stack
How does continuous
Key moments in the
Where you are falling short
and how you can improve
On insights and make
product changes quickly
Your world with
On demand, always-on results
With the depth of an expert researcher
Delivered at the scale of analytics
Make informed product decisions, faster
Modern product teams are
shifting to continuous
- Get real-time insights for decision making
- Gain a complete view of your customer
- Use artificial intelligence instead of manual effort
- Make decisions based on reality, not guesswork
Microsurvey question responses
Sprig powers growth for the world’s most innovative companies.
Sprig provides microsurvey insights we can act on immediately. The platform enables us to get insights within days, while the research team is freed up to focus on longer-term studies.
Head of User Research
Sprig helps us collect insights easier, faster, and more accurately than any other tool on the market, which allows us to build a better product for our users and ultimately grow our revenue.
Head of Growth
Within 60 days of going live with Sprig, we reduced onboarding drop-off by 24% and increased MRR by 8%.
Co-Founder & Head of Product
I am still mesmerized by how many responses we got to open ended text questions. That is kind of the magic of the product to me.
Growth Product Lead
Sprig has had a large impact, both in terms of the conversion rate, and on our brand and communications efforts aimed at downstream behavior.
Consumer Marketing & Product
I didn't think it would be possible but Sprig proved otherwise–our team was able to go from demo to collecting data in the same day.
Former Head of Product
Sprig gives Chipper's Product and Growth teams a direct line into our users. Response rates and turnaround time from launch to insight are incredible.
VP of Growth Marketing